A Formal Review Of The 1996 Film Hamlet Directed By Kenneth Branagh - 825 Words

A Formal Review Of The 1996 Film Hamlet Directed By Kenneth Branagh (Essay Sample) Content: Name: Professor: Course: Date: Topic: Formal Review of the 1996 Film Hamlet Directed by Kenneth Branagh. Introduction Hamlet without doubt is the most striking film I have eve watched. I can keep watching time again and again. These actors took a central role in the play; Hamlet- son of the King, Gertrude-Mother to Hamlet and Widow to the King, Claudius-Hamlets Step Father, Polonious- advisor to King, Laertes, Horatio, Rosencrantz and Guildenstein among others. Hamlet is the son to the deceased King Hamlet. Immediately after King Hamlet was murdered Gertrude quickly married Claudius. Claudius was a brother to King Hamlet, as a result he ascended to the throne and became Hamlets juniors step father. At this sudden turn of events, a ghost that resembles King Hamlet appears to two young men and with that they decide to bring Horatio a friend of Hamlet to be a witness. Keep in mind that Hamlet since the demise of his father has been in a foul mood. Claudius scolds him for being sentimental about his fathers death for a long time. One day after the kings assembly the evening was cold and chilly while hamlet was strolling around the castle the famous ghost that his friend Horatio had narrated to him appears to him, the ghost informs Hamlet that King Hamlet his father was killed by Claudius and therefore he should embark on a revenge mission to avenge his fathers death. Hamlet agrees and thinks this is the best thing that has every happened to him. Immediately the ghost disappears into thin air. He goes ahead and narrates his encounter with the ghost to his colleague Horatio (Shakespeare 98). Hamlet decides to change his character to psychopath, and takes an oath of secrecy into his mission. King Claudius and Queen Gertrude are perturbed by Hamlets behaviour, they inwardly fear that Hamlet is going nuts and invites two of his friends to try to investigate and find out what actually ails him. However, these two guys Hamlet handles them with cautio n and to a high extend exaggerating his irrational character. At this time Hamlet is determined to establish if King Claudius had a hand in the death of his father. He stages a play where a King called Gonzago is to be murdered. His intention was to closely monitor Claudius reaction and too know if the ghost had given him the right information. In the play a love story develops between Hamlet and Ophelia, though it is a shaky affair intrigued by many obstacles. Time comes for Hamlet to stage his play. The assembly is called, people of different ranks sit down patiently to watch, the play displays a king being poisoned by pouring poison through his ear; Claudius raged with anger swings into motion out of the room proof that he was guilty of King Hamlets death. A furious Gertrude summons the son to her chambers for investigations, Hamlet finds Claudius kneeling in a repentant mood he dismisses the idea of killing him in this state for believed he would have straight headed to heaven . Unfortunately Polonius was listening to the conversation he interrupted the conversation with a sound behind the curtain, Hamlet stubs at him thinking its Hamlet. Claudius learns of what happened, he becomes a worried man, for the simple reason that Hamlet turned it a joke when he was explaining where he disposed Polonius body. The fear of death pushes the King to put Hamlet into the company of his two friends Rosencrantz and Guildensten for a journey to the King of England with strict orders to execute Hamlet. When Polonius dies Ophelia gets into emotional depression and goes completely berserk, Laertes arrives with a lot of bile about the unfortunate events in his family. Claudius seizes the opportunity and points an accusing finger to Hamlet. Hamlet miraculously returns to Denmark dealing a big blow to the Kings plan. The king decides to set up a duel between Hamlet and Laertes. A plot is hatched to use poisoned spears against Hamlet and if he manages to escape he will handed a poisoned wine by Claudius. Ophelia drowned at this time. It was a double grief for Leartes. On the the day Ophelia was being laid to rest Hamlet and Horatio surfaces. Hamlet confesses his love for...

Metric Multistandard Components Case 3 Corp. Essay

With 22,000 customers, 48,800 cataloged parts, and 150 employees working in five U.S. locations and an office in Germany, the last thing John Bellnier needs is an unreliable network. Yet that’s exactly what he contended with for years as IT manager at Metric Multistandard Components Corp. (MMCC). MMCC may still be classified as a small business by some standards, but this small-to-medium business (SMB) definitely has been a big-time success story in its industry. MMCC was founded in 1963 by three Czech immigrants in Yonkers, New York, and has grown into one of the largest U.S. distributors of metric industrial fasteners. In the last 10 years business has doubled, reaching $20 million in sales in 2005, and growing just as fast in†¦show more content†¦After discussing the business costs, risks, and benefits of Hi-Link’s plan, MMCC executives agreed to the proposal and the following key project objectives: Goal Create a business network for MMCC with higher reliability, security, and scalability, but lower costs, than the existing externally managed network. Strategy Design an IP (Internet Protocol) network with advanced technologies for high availability and efficient network and security management, which can be operated by a very small IT department. Technology Use virtual private network technologies to connect remote offices and users securely and facilitate company expansion. Support After designing and quickly implementing a secure network foundation based on Cisco products, Hi-Link will help MMCC with technical support whenever needed. Once the consulting contract was signed. Hi-Link began working with Cisco and the local telecom company to install the telecommunications lines needed for the new network. When those were in place, it took less than a week to deploy the Cisco routers, switches, and other telecommunications hardware preconfigured by Hi-Link. â€Å"Hi-Link made this implementation effortless by working efficiently at the best times for us,†

A Marketing Plan For Australian Hardware - 958 Words

BSBMKG609 DEVELOP A MARKETING PLAN ASSESSMENT TASK 1 REPORT: AUSTRALIAN HARDWARE HOMEWARES - BRISBANE ORGANISATIONAL OVERVIEW INTRODUCTION: Australian Hardware is a chain of homewares stores in Brisbane that specialize in bathroom fittings, bedroom fittings, mirrors and decorative items. They currently have 15 stores spread across the greater Brisbane area, with all stores being managed and coordinated from their head office in Milton. Australian Hardware is close to entering its fifth year of operation; offering a wide range of home-ware items on easy-to-manage payment terms and supplies a three year guarantee on every item sold.†¦show more content†¦Increase sales from $15million per year to $20million per year in the next three years. 2. Increase our loyalty customers list from 10,000 to 15,000. 3. Establish brand recognition in Brisbane so that at least 1 in 3 people recognize our brand in a random survey taken in 18 months time. VISION Australian Hardware will be a national retail brand, catering to the needs of home makers with a range of unique, high quality home wares made accessible to all through our easy to manage payment plan. MISSION By 2020, Australian Hardware will have a significant retail, presence in home wares in every Australian capital city, starting with 15 stores in the greater Brisbane area and growing to 100 Australia wide. STRENGHTS: †¢ Excellent staffs who are highly skilled and knowledgeable about home wares. †¢ Great retail space that is bright, functional and efficient for a commercial urban district. †¢ High customer loyalty among repeat customers. †¢ Assortment of offerings that exceed competitors offering in quality, range and accessibility WEAKNESSES: †¢ A limited marketing budget to develop brand awareness due to the lack of critical mass and storeShow MoreRelatedMarketing Plan For Sell And Service Australian Hardware Products1042 Words   |  5 PagesStrategic objectives Objective 1- To sell and service Australian Hardware products in every state of Australia. Strategies priority: 1. Seek for suppliers, backers, allies or alliances within 3 months by the Brand or General Manager of the organization. 2. Manage meeting within 2 weeks once the alliances are found to consult with about the plan accomplish by general manager. 3. 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Electronic Commerce on Business Expansion

Question: Discuss about the Electronic Commerce on Business Expansion. Answer: Introduction: The concept of electronic commerce came up with the advancement of computers and the need for fast transaction in business. It means the ways in which selling and buying of goods and services can take place by using the internet (Shaw et al. 2012). Initially this concept of electronic commerce emerged from a totally different aspect. The need for transferring funds from one account to another and from one bank to another gave the banks the idea of EFT. Nowadays, electronic commerce plays a significant role in business. The term came into existence into the business vocabulary since 1970s. The importance of this method has been portrayed throughout this report. In todays world, it is impossible to run a business at the national level without the use of modern information technology and computers ( Bharadwaj et al. 2013). To analyze the importance and impact of e-commerce in the business world this report has taken up Australias famous e-commerce website named Kogan. Then this report tries to find out the way in which e-commerce has been used in Kogans business model. Then it has been tried to show some strategy that can help in implementing electronic medium in the business properly (Gettler 2013). At last the report tries to find out any way, if possible, that may help the company to expand its business outside the purview of Australia and into the global market. Life-cycle stage and its relationship with Kogans business: The typical business model highlights several stages through which any business passes during its course of operation. The stages are known as life cycle stage (Yakuel 2015). The life cycle stage includes a detailed analysis of the companys growth right from the time of planning, incorporation, the initial stages of growth of the websites the stages of expansion and also the last stage where the company sees a decline in their business either due to other competitors or due to the employees leaving the company (Xue, Niu and Yu 2015). In this report the three important stages of life cycle of website namely the stage of exposure, stages of interaction and the stages of e-commerce has been described thoroughly with respect to the chosen e-commerce site Kogan. Exposure Stage: The way in which any company highlights their business at the initial start up level is known as exposure in their business. Electronic medium has been the fastest and cheapest way through which a company may efficiently brand its products in the market. The cost of advertisement in traditional method is comparatively higher than the cost of electronic advertisement. The cost of publishing an advertisement in a news paper is higher whereas the advertisement reaches out only to those people reading that particular daily (Decker and Erasmo 2016). On other hand if advertisement is done through electronic channels it will reach out to more people as in todays world all the people are regularly engaged in some work over the internet. Our chosen e-commerce website Kogan was first launched in the year 2006 by Ruslan Kogan. The company sells it products directly to the consumers without any intermediaries and is now the leading online store of Australia. At present within a span of only 10 years since its launch the company has been able to cater and deliver for more than 3,000,000 products to their consumers. It has been exposed in the market since its inception and hence the company has already crossed its exposure stage in e-commerce (Wittmann and Reuter 2013). Interaction Stage: The stage in business where the people or consumer gets directly involved in interaction with the company is interaction stage. Under this stage the website is not used for direct trading purpose but for communication purpose. A two-way communication is established in this stage between the consumer and buyer. People can know about the service of the company in details through the companys website (Li and Karahanna 2015). Kogan has succeeded in this stage of business. Through their website people gets well-informed about the various service that the company provides. A glance into their website is enough for people to understand that the company is a retail seller of almost every product that a consumer may need. The home page itself makes people aware of the different deals that are available for them. The page titled as Contact Us gives the consumer a scope to post any queries and have a direct interaction with the company. After this interaction the company tries to expand their business via e-commerce. Stages of E-commerce: E-commerce is the final stage in business where the actual transaction between the buyer and the seller takes place. Under this stage, the consumer reaches out to the seller by using the internet. They place their demands online through the companys website and gets their product delivered at home. On the other hand, there is the stage of E-business where the internet has been used to re-design and integrate the business. The two stages, namely E-Commerce and E-Business are often overlapped and considered to be a single stage in the business market (Mohapatra 2013). Australias renowned e-commerce company Kogan has been successfully trading in the market for nearly 10 years. They have been able to use the internet efficiently in launching their products and highlighting them in their websites. They have divided their home page into several sections out of which the section named Shop by Department helps people to find out their suitable products according to their department like groceries, electronic gadgets, dresses to be named as few. From this section people chose their needed products and it gets delivered at their doorstep. People can pay the company during the delivery time or beforehand by using their cards. In a way the varied method of payment has helped the people to purchase more goods even if they do not have liquid money at home. E-Commerce Strategy and evaluation of Kogans e-commerce: The sole purpose of e-commerce is to trade in goods and services by a company. According to Australian Business data, in the year 2015 the retail sales of Australia exceeded $50 billion. It has been seen that e-commerce in Australia specially the mobile commerce has been growing in leaps and bounds by almost 40% per annum. There are several strategies that a company must take in order to be successfully running their business via online portal. Few such e-commerce strategies have been discussed here and the well-known retail store Kogans e-commerce has been analyzed on that basis. The few steps to e-commerce business plan are: Mission: Through this process the company initially tries to set a goal for its business. It tries to understand the values that the customer may give to the business (Persson, Fridolfsson and Holst 2016). Strategy: The strategy part tries to organize the ways in which the company is going to move in the path of doing the business. Technology: The various technologies that the company plans to use to provide service to the people is seen through this stage. The company can use e-mails, sms, online portals and even mobile apps to reach out to customers of different age groups. Stakeholder: Stakeholders are the partners of the company who helps them to move ahead in the business. They should be identified properly for being successful in business. Engagement: This part of the strategy helps the company to modernize their service according to the need of the customer. Reviews are taken from the customer after they have been served with different goods of their choice (Cavusgil et al. 2014). There are few more steps that any company irrespective of their engagement in e-commerce and in general commerce should prioritize and implement as a part of their business plans. These are: Aims and proper business model, a clear concept of the objectives of the business, a business model to meet the objectives, marketing, management of the business and gathering contents, ease access to different technologies and platforms and maintenance of the business and planning for future improvement. Also there is a need of integrating the market under one-roof so that people do not need to visit other website for consuming some other stuff (Decker and Erasmo 2016). Along with these few other things that falls under the implementing strategies are maintaining a proper inventory and stock of products so that people never face delays in receiving their orders. They should be allowed to pay their bills in different modes so that they never face any hindrance in buying products and also they sho uld be treated properly after the purchase takes place as well. Maintaining a proper return policy and a secured payment gateway is absolutely mandatory for e-commerce. On the basis of the criteria, Kogans business model has been tried to understand. According to Ruslan Kogan, the CEO founder of the company stated that in order to sustain in the market there is only one law and that is to remain ahead of the competitors in the market. The mission of the business is to serve the entire Australian with their products and to expand themselves in the global market (kogan.com/au/contact-us/ 2016). They have successfully used the e-commerce networks to expand their business. Their strategy is to deliver timely service to customers and keep them happy. In doing so they required a proper inventory. Nowadays, they are improving their service by using algorithmic techniques and techniques through which the whole transaction can be made automating. According to Tess Bennett, people are now more reluctant to spend their weekends with family members rather than visiting the stores by themselves. Yet on other hand they expect fast delivery service of their produc ts and Kogan has been successful in this regard (Bennett 2016). Also the company has been maintaining a large stock of inventory and offering people the products at lowest price in the market. This has only been possible as the company caters to customers by directly taking the products from their respective companies and selling it to the customers without any intermediaries acting in between. Hence it can be said that the company has been very clear and thorough in implementing their e-commerce strategy in the market and thereby has been able to become the largest online retail store in Australia (Verbeke 2013). Shift from National E-commerce to International E-commerce: Kogan which was launched in 2006 expanded and became the king in Australian retail market stores. They are now selling their products at global market as well. Along with the Australian continent, they has spread their business in the territory of the U.S and New Zealand. Operating in indigenous market and in foreign market requires a shift in business strategy (Fernie and Sparks 2014). The steps that the company took for expansion and should also take in future whenever they plan to expand their business are as follows: The first and foremost thing that they require is to have a detailed survey of the market where they plan to operate. The demand generated in that market in the last few years can be helpful for understanding and predicting the future demands of that market (Boone and Kurtz 2013). Then the company should also try to find a suitable place where it can open up its inventory. Operating the business without proper inventory within the domestic periphery of the foreign country can lead to delay of services. Hence, keeping a proper stock of inventory can ensure that the company never becomes defaulter in serving at the right time. The next yet one of the most important step that Kogan must take before expanding its business in foreign country is to get a detailed review of all the existing e-commerce in that market that serves the same purpose as Kogan aims to do (kogan.com/au 2016). This helps the company in understanding the hindrance that it may face from its competitors who are already operating and well aware of the existing market. The laws and regulation of the country where the company plans to establish its company should be under the grasp of the company in order to avoid any legal issues. Finally it is important for the company to create an website keeping in mind the cultures of the foreign country so that any comment, picture or products published on the website does not hurt the sentiments of the people of that country. Conclusion: The report can be summed up by recalling few issues that has been found in the Kogans business model. The company has been quite successful in their business in the past decade and the success has been due to proper implementation of the business strategy within the company. As the company has been engaged in online trading the company has always upgraded its website as per customers demand. The company has passed its exposure stage long back and is now well-known in the market. It is now in its interaction and ecommerce stage. It has been developing well with a good established communication with the potential customers and is now trying to capture international market. As per the data it has already been seen that Australia has faced an increase in mobile commerce at an annual rate of more than 40%. Kogan being an Australian company and one of the top online service providers is responsible for a large part of this growth. The company has already put forward its first step in expan ding its business outside the Australian territory. By following few simple steps and changes in their basic business models they are sure to succeed in global market as well. References: Bennett, T. (2016). Kogan.com investing in algorithms, not stores - Internet Retailing. [online] Internet Retailing. Available at: https://internetretailing.com.au/kogan-investing-algorithms-not-stores/ [Accessed 27 Dec. 2016]. Bharadwaj, A., El Sawy, O.A., Pavlou, P.A. and Venkatraman, N.V., 2013. Digital business strategy: toward a next generation of insights.Mis Quarterly,37(2), pp.471-482. Boone, L.E. and Kurtz, D.L., 2013.Contemporary marketing. Cengage learning. Cavusgil, S.T., Knight, G., Riesenberger, J.R., Rammal, H.G. and Rose, E.L., 2014.International business. Pearson Australia. Decker, R.A. and D'Erasmo, P.N., 2016. Market exposure and endogenous firm volatility over the business cycle.American Economic Journal: Macroeconomics,8(1), pp.148-198. Fernie, J. and Sparks, L., 2014.Logistics and retail management: emerging issues and new challenges in the retail supply chain. Kogan Page Publishers. Gettler, L., 2013. Stop selling and start buying the customer.Management Today, (May 2013), p.18. Li, S.S. and Karahanna, E., 2015. Online recommendation systems in a B2C e-commerce context: A review and future directions.Journal of the Association for Information Systems,16(2), p.72. Mohapatra, S., 2013. E-commerce Strategy. InE-Commerce Strategy(pp. 155-171). Springer US. Persson, S., Fridolfsson, H. and Holst, A., 2016. Strategy within E-commerce: The formation process. Shaw, M., Blanning, R., Strader, T. and Whinston, A. eds., 2012.Handbook on electronic commerce. Springer Science Business Media. Strauss, J., 2016.E-marketing. Routledge. Wittmann, R. and Reuter, M., 2013.Strategic planning: How to deliver maximum value through effective business strategy. Kogan Page Publishers. www.kogan.com. (2016). | Australia's Premier Shopping Destination. [online] Kogan Australia. Available at: https://www.kogan.com/au/ [Accessed 27 Dec. 2016]. Xue, J., Niu, Y. and Yu, W., 2015, July. Research on E-commerce Communication Model and driven strategies. InLogistics, Informatics and Service Sciences (LISS), 2015 International Conference on(pp. 1-5). IEEE. Yakuel, P. (2015). The 5 Lifecycle Stages of an Online Shopper - Multichannel Merchant. [online] Multichannel Merchant. Available at: https://multichannelmerchant.com/marketing/5-lifecycle-stages-online-shopper-27072015/ [Accessed 27 Dec. 2016].